Applying the 7 P's
Product life cycle
Channels of distribution
Marketing information management
Price goes up....what happens
Competition
Market Share
Target Market
Wholesale versus retail
Sales process Objections
closing the sale
Advertising versus publicity
Marketing PLan
Product Life Cycle
Product Line.....
Product life cycle
Channels of distribution
Marketing information management
Price goes up....what happens
Competition
Market Share
Target Market
Wholesale versus retail
Sales process Objections
closing the sale
Advertising versus publicity
Marketing PLan
Product Life Cycle
Product Line.....