FIRST SEMESTER
Marketing Final Exam TOPICS (Depth of Knowledge level 1)
Your taxes are 10% and Your overhead is $4,000. Make sure to calculate your gross profit and net profit
40. Break Even Analysis You sell hot dogs for $5 each, with a cost of $1 each, calculate a monthly break even analysis if your overhead is $4,000 a month. How many hot dogs do you have to sell to break even?
41. What does SWOT stand for?
42. What is swag?
43. ROLE PLAY (solve the problem, using the performance indicator concept)
2nd semester
FIRST SEMESTER
Marketing Final Exam TOPICS (Depth of Knowledge level 1)
- What are the two guiding principles in business:
- When should market research be done?
- Why is sample size important?
- What are demographics and list at least one example?
- What is the difference Primary data and Secondary data?
- What are the 4 ways to collect data?
- What is a target market? And Why should you focus on a target market
- What are the three Basic types of business ownership?
- Is Free shipping really free?
- What are the 4 P's of marketing?
- What is differentiation and why is it important in marketing?
- What are the 4 parts of a display ad?
- What are the four parts of the "product life cycle"?
- What is a marketing “channel”?
- What is a distribution channel?
- What is wholesale? Give 1 example
- What is retail? Give one example
- What does "R and D" stand for?
- What is “product branding”?
- What is Newsjacking?
- What does Caveat emptor mean?
- What is a white label product or service?
- Name a famous meme?
- What is the California Penalty for Truth in advertising law violation?
- What does COGS stand for?
- What is counted in overhead?
- What is an Asset and give an example?
- What is a liability and give an example?
- What is equity? Assets - Liabilities = Equity (or net worth, same basic concept)
- What are your Accounts Receivable?
- What are your Accounts Payable?
- What does 5/10 net 30 mean?
- Calculate the discount for paying early for 5/10 net 30 on a $100 invoice.
- What is a competitive advantage?
- What is cognitive dissonance when it comes to business?
- Name three things are consumers looking for?
- True or false……you have taken a CTE course and you are a member of DECA
- Calculate the following using an income statement: (label the income statement parts)
Your taxes are 10% and Your overhead is $4,000. Make sure to calculate your gross profit and net profit
40. Break Even Analysis You sell hot dogs for $5 each, with a cost of $1 each, calculate a monthly break even analysis if your overhead is $4,000 a month. How many hot dogs do you have to sell to break even?
41. What does SWOT stand for?
42. What is swag?
43. ROLE PLAY (solve the problem, using the performance indicator concept)
2nd semester
- What is the Golden Rule of Advertising: Reach plus frequency
- What are the 7 steps to the sales process?
- Name and explain one type of pricing.
- What is MVP? "minimum Viable Product"