Traditional Media and online marketing
The elements of the promotions mix are:
- Personal Selling.
- Sales Promotion.
- Public Relations.
- Direct Mail.
- Trade Fairs and Exhibitions.
- Advertising.
- Sponsorship.
For email marketing, use Google slides presentation
Make a video advertisement using video or powtoons (if no DECA video challenges this semester)
on a sheet of paper to hand in, create 5 tweets that would use Aristotle’s modes of persuasion: logos (the appeal to logic), ethos (the appeal to credibility), and pathos (the appeal to emotion).
AND 5 tweets using Cicero's praeteritio, apophasis, or paralipsis—the act of saying something by saying you’re not going to say it.
AND 5 tweets using Cicero's praeteritio, apophasis, or paralipsis—the act of saying something by saying you’re not going to say it.